Howard Bloom
(1943-)
Howard Bloom has taught himself so much more about the physical, social, and psychological sciences, about history, economics, and culture, done such serious work in all of these fields, and written more provocatively, cleverly, and insightfully about them that he has been called the "Darwin, Newton, Einstein, and Freud of the 21st century."
As early as the age of ten, he became interested in science, especially cosmology and microbiology. By age sixteen Bloom was working as an assistant researching the immune system at the Roswell Park Memorial Research Cancer Institute. After graduation from New York University, he began a deep study of popular music and its fans. Starting as an editor for a rock magazine, Bloom went on to found one of the largest public relations firms in the music industry, The Howard Bloom Organization, in 1976.
Over the next 12 years, with boundless energy, he was a publicist for Prince, Michael Jackson, Cyndi Lauper, Talking Heads, Lionel Richie, ZZ Top, Bette Midler, Styx, AC/DC, Billy Joel, Simon & Garfunkel, John Mellencamp, Earth Wind & Fire, Kiss, and Bob Marley.
Bloom applied his psychological and cultural insights to these artists and particularly to their audiences. He was described as "one of the most successful publicists of his generation, a star maker whose client list was a Who's Who of rock and roll ... [whose] ... interest in rock and roll had more to do with the study of mass psychology in action than furthering the aggrandizement of spoiled rock stars. He approached PR as an applied science"
According to the manager of Styx, he was "probably the greatest press agent that rock and roll has ever known." In 1986, the Howard Bloom Organization was reported to be "one of the most successful independent public relations firms in the music business. In 1985, his acts grossed $333 million.
A tragedy for American sciences and culture, Bloom developed chronic fatigue syndrome in 1988. It left him housebound. Indeed, his determination to write despite being bed-bound with such low physical energy allowed his brain to reach epic mental abilities.
Amazingly prolific, since the mid '90's, he's averaged one epic text every four years, with four books in just the last ten years.
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The Lucifer Principle: A Scientific Expedition into the Forces of History (1995)
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The Global Brain: The Evolution of Mass Mind from the Big Bang to the 21st Century, (2000)
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The Genius of the Beast: A Radical Re-vision of Capitalism (2010)
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The God Problem: How a Godless Cosmos Creates (2012)
In this 700-page epic, Bloom infuses the origin, the creation, and the development of the cosmos and everything in it with emotion, with humor, and with sex drives! His sentences are alive with surprising twists and innuendos. He makes the lives of great scientists instantly memorable in ways that the dry encyclopedic account of this website and the great wikipedia simply cannot do.
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The Mohammed Code: How a Desert Prophet Brought You ISIS, al Qaeda, and Boko Haram (2016)
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How I Accidentally Started the Sixties (2017)
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Einstein, Michael Jackson & Me (2020)
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The Case of the Sexual Cosmos (2025)
Bloom's amazing life story is in a short video:
The Grand Unified Theory of Harold Bloom.
Bloom also writes a
substack on current political and cultural events
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